About the studio
The person behind the studio.
Hi, I'm Jacob. I run Shorelight Studio, and right now I am also the entire staff.
I live on the outskirts of Plymouth, in Devon, and everywhere I look I see the same thing. Brilliant local businesses that aren't getting the customers they deserve. The best electrician in the village losing work to whoever shows up first on Google. Cafés doing brilliant food for half-empty rooms. Builders whose only marketing is a van and a hope. Excellent at the work. Invisible online.
Meanwhile the agencies quote them £1,500 and six weeks, then ask them to write their own content. So nothing changes, and the work goes to whoever shows up best on a phone screen.
I started Shorelight to change that. The whole studio is built around one idea: you shouldn't have to pay a penny to see what's possible. So every project starts with a free demo of your actual business. I'd rather earn your trust by showing than by telling.
I won't pretend to be something I'm not. Shorelight is new. It's one person. It's small on purpose. No account managers, no handovers, no waiting a week for a reply. You deal with me, and I turn up in person with a plain English plan.
My ambition is simple, and a bit audacious. Over the next few years I want to put a hundred south-west businesses properly on the map. One plumber, one farm shop, one B&B at a time. Every website I build is a small piece of that.
If any of that sounds like something you'd want to be part of, the kettle's on.
How I work
Four things I won't budge on.
Local and in person
I meet you in cafés, on farms, at your unit. It makes for better websites and better mornings.
Plain English, always
No agency waffle. If you can't explain your website to your neighbour, I've done it wrong.
Show, don't tell
You see a working demo of your actual business before you're asked to commit to anything.
Small on purpose
Two builds a month, one person, no handovers. The point isn't to scale. It's to look after people.